Marketing Monday: What Do You Think of Newsletters?

For about the past two years, I’ve had an email newsletter that I send out, oh…quarterly. It usually has some basic information about what’s coming up for me in the next few months, or what I’ve been doing that’s exciting (for me, at least!). Then I add a few links to posts I think might […]

Marketing Monday: How Do You Feel about Handouts?

So I’ve got a few things setup for the year–talks at some local writing clubs and a couple of conferences. I’ll be spending a little time this month looking into some 2011 scheduling–it always blows me away how early you have to get on top of this stuff, but it doesn seem like a reality. […]

Marketing Monday: Setting Up a Blog Tour & Adding a New Blog Feature

Before I get down to business today, I want to show you a few of my favorite books. Wait, what’s that one out in front? Is it…? It is! Yes, two copies of The Writing & Critique Group Survival Guide showed up at my house this weekend. Did I mind the rain and gray skies? […]

If it’s September, it Must be M…m…marketing?!

Well, not yet. For pete’s sake, people, the book doesn’t come out until January. But I’ve read enough about book promotion to know that you don’t wait for the book release to get started. And the one date that has been floating in my head for a while is October—the month I’m supposed to talk with […]

Marketing Interview (& Contest) with Laura Purdie Salas

In September of 2008, Laura Purdie Salas joined up with Fiona Bayrock to explore marketing and PR possibilities for two of their picture books that were being published the next year: Salas’ Stampede! Poems to Celebrate the Wild Side of Schooland Bayrock’s Bubble Homes and Fish Farts. And they decided to do this exploration publicly—at […]

Guest Bloggers: Mary Hershey & Robin LaFevers from SVP

Shrinking Violet Promotions is one of my favorite blogs. I discovered it soon after I started blogging, and I’ve been a regular reader since. Mary & Robin are encouraging, enthusiastic, and seriously GET how tough it can be for writers to get out there and market themselves and their books. So, obviously, I was very happy […]

THIS is How to Do an Online Launch

Launch party. What image does that phrase evoke for you? A crowded bookstore with a big, yummy cake? An author up at the front of the room doing a reading? A raffle? I love book launches. I love to go and hang out with fans and other writers and celebrate a friend’s newest book. In […]

Webinars…Maybe I’m Catching up with the Millenium

Can you see me? Feebly waving an arm at you all, while I prop myself up against the wall? No, it’s not that bad! 🙂 I’m just being silly. I feel pretty great, actually, because I just sent the first (of two) chunks of The Critiquer’s Survival Guide off to my editor at Writer’s Digest. […]

Social Networking: GoodReads

Last month, I put up a post about various links to people “talking” about social networking. Included in the list was Martha Engber’s post about GoodReads, which included a brief discussion on how authors can use the site to market their books. Right after I blogged about this, I signed up for GoodReads. (You can […]

To Worry or Write? That’s the Question

It seems like, for the past few weeks, I keep running across articles of doom and gloom. Now I know. I get it. The economy stinks. And it’s hitting everybody, no question. Including publishing. Realistically, this is going to impact us as writers. And, realistically, I–for one–am capable of breaking into a cold sweat and […]